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Local ADDY Results In
and Ryan
William's Judged
"Not Too Shabby"
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Thursday, March 7th, the results of the American Advertising
Federation's local competition of the annual ADDY Awards were announced at
the event banquet in Stuart, Florida. Ryan William's Agency is proud to share
with you that we scored a total of 13 gold and silver awards.
"Not too shabby," exclaimed Ryan William Staggs,
agency Pres Valerie Staggs' 11-year-old son, after whom the agency is named.
"So what's an ADDY?"
Funny he should ask. The ADDYs honor excellence in
advertising and cultivate the highest creative standards in the industry.
With 60,000 entries combined in the three-tiered event, the ADDY Awards are
the nation's largest advertising competition. The contest begins at the local
level with 200+ AAF member clubs around the country. Local winners (that's
us) then proceed to district competitions, and those winners (that's
hopefully us) proceed to the national finals.
While Ryan William's doesn't create advertising in order to win
awards, and instead focuses ultimately on selling more widgets for our
clients, receiving an award is flattering and gives the crew its 15 minutes
in the limelight. So without further ado, following is what all the hubbub is
about.
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Torry Island Campground and Marina is located in western Palm
Beach County near Belle Glade on the southern shores of Lake Okeechobee.
Torry Island is quite peaceful, clean, and a whole bunch of fun for the
family who likes to camp, fish and boat together. http://www.torryisland.com
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West Palm Beach-based Knight Corporations provides an array of
services, including electrical contracting, fire and security systems design
and installation, communication systems integration, and design and
installation of home theater equipment and electronics. http://knightcorporations.com
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SV
Microwave engineers and manufactures connectors and components for the RF and
microwave industries. The company has just released a new line of connectors
called Quarter Back, for which we created this award-winning logo. http://www.svmicrowave.com
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While we had a hunch our new
website was pretty cool, we weren't entirely sure. Whelp, we have confirmation now, at least from a jury of our
peers. Wonder how much we charged us for the new design. www.RWADS.com
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Because we're a member of the
Executives' Association of the Palm Beaches, the group often comes to us for
design help, which we're only happy to provide. Two thousand and twelve marked
the 25th year of the local Execs organization where the top business
principals in the Greater Palm Beaches network and assist each other with any
and all matters pertaining to their companies. Fittingly enough, an ADDY was
awarded for this Silver Anniversary Gala invite. http://www.palmbeachexecs.com
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Tripp Electric
Motors specializes in the repair, redesign and rewinding of AC/DC
motors. The Belle Glade company also provides predictive maintenance,
fabrication and machine shop services, pump repair, and electric motor
sales. While finding just the right
mix of fun and attention-grabbing pizzazz for a company of this nature might
be beyond the creative capabilities of others, we ran with the challenge and
Wiley Coyote'd right over the cliff with this fetching magazine
ad. http://www.trippmotors.com
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The Original Pancake House is
one of our more varied accounts. We produce print ads for them, email blasts,
help out at events, create television spots, record radio ads and more. This little ditty was awarded an ADDY. The judges certainly
liked it. What do you think? http://www.youtube.com/watch?v=i0Q93XdHnAs
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Downtown at the Gardens, Palm
Beach Gardens' shopping, dining and entertainment destination, had a summer
of rock 'n' roll in 2012. In keeping with Downtown's
boutique style, management had us create this design for the event tee
shirts. By all accounts, the concerts
were a complete success, and thanks to Downtown at the Gardens, we found more
heavy metal. www.DowntownAtTheGardens.com
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Downtown at the Gardens'
series of four banners that run through the corridor connecting the parking
garage with the main mall took an ADDY. The "This is My
Downtown" campaign illustrates how patrons with varying needs, from hip
shoppers and cultivated diners to nighttime revelers and fun-seeking families
with kids, can find just what they're looking for at Downtown at the Gardens.
www.downtownatthegardens.com
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We thought this was a cute
twist on the business of business brokering and apparently so did the ADDY
judges. Transworld Business Advisers
pairs buyers and sellers of businesses. The company maintains a database of
established businesses that are for sale at a wide range of costs that
budding entrepreneurs in the market might not otherwise know exist.
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Speedy Hot Water is a very
clever device that reduces the time it takes for hot water to travel from
your water heater to the tap.
Because the product must stand
out among the myriad of products in fine hardware stores and home improvement
stores nationwide, the packaging has to really pop. We feel the design does
just that as did the Treasure Coast ADDY judges. Hot product, hot water, hot
packaging design. Who could want more? www.speedyhotwater.com
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