Saturday, January 29, 2011

Are you missing the no-brainer things in your business marketing strategy?

The grand pooh bah of television advertising is just one week away. What business wouldn’t like to see their name and image displayed during half time for the biggest viewing audience of the year? Now that would get the phone ringin’ huh?

When you float back down to earth from your Big Game Pipe Dream you might want to take a second look at what you’re doing to market your business. There are probably a number of small things you’ve overlooked that could cause your phone to jingle for a whole lot less than a 30 second halftime spot.

On January 1st, Inc Magazine launched a feature on their website entitled “31 Days to a Better Business.” Reading through the short daily tips business owners may find themselves mumbling “Well, that’s a no-brainer!” to themselves. Take a hard look at your business and you might find that these no-brainers are non-existent.

Among the smart tips for business owners are some smart marketing pointers too including: Going Online to Engage with your Customers, Writing Big Picture Blog Posts and, our personal favorite, Writing Thank You Notes.

When was the last time you used THAT form of direct mail?

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